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Customers visiting Italian BENU parapharmacy of Citylife in Milano, part of the Phoenix Pharma Italia Group, can access an AI-powered skin analysis and personalized product recommendation.
January 13, 2026
By: Lianna Albrizio
Associate Editor
Perfect Corp., a leading AI and AR beauty and fashion technology provider, is powering a new in-store digital innovation in the pharmacy sector through a new partnership with Phoenix Pharma Italia. Through the collaboration, customers visiting Italian BENU parapharmacy of Citylife in Milano, part of the Phoenix Pharma Italia Group, can access an AI-powered skin analysis and personalized product recommendation experience, providing an engaging and interactive way to understand their skin, and ...
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